As 2025 begins, corporate approaches to diversity, equity, and inclusion (DEI) are diverging sharply. Companies like Amazon, Meta, and McDonald’s are scaling back DEI initiatives, citing legal challenges and shifting cultural narratives. These changes send a clear message that inclusivity is no longer a priority, potentially alienating employees, recruits, and customers who value equitable workplaces.

In contrast, Apple is doubling down on its DEI commitments, signaling authenticity and a purpose-driven culture. Research shows such efforts appeal strongly to Gen Z and Millennial talent, who prioritize inclusive environments when choosing employers.

The next few years will reveal how these contrasting strategies impact hiring, retention, and overall success, with Apple betting on inclusivity to attract talent and strengthen its brand.

Source: Forbes

https://www.forbes.com/sites/drnancydoyle/2025/01/14/the-defence-of-dei-apple-versus-amazon/